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Guide Michelin, May 2024A fantastical-looking 19th-century landmark hotel (formerly called the Principal London) in Bloomsbury, which has been given an £85 million makeover, with a destination bar and restaurant.
The Telegraph, July 2018The exterior of the listed building features four statues of British Queens flanking the entrance, and window frames decorated with the coats of arms of the countries of the world as they existed when the property first opened in 1898.
Business Traveller, April 2018Hotel Russell opened in 1898, it fast became the talk of town for its grand terracotta façade. In recent years, the Grade II-listed property has been in a sad state of decline, but happily, it has just emerged from a lavish overhaul of its interiors.
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Hotels Own Introduction
A London Hotel Like No Other
A 19th-century beauty meets the London of today at Kimpton Fitzroy London. From the outside, the landmark building, occupying a full block on Russell Square in Bloomsbury, exudes the elegance of a Grande Dame. Step inside, and contemporary interiors welcome the discerning traveler to relax—cocktail (or two) in hand.
Live Like a Londoner on Russell Square
With its roots in the city’s history and its sights set on the future, our Bloomsbury location merges British creative heritage with modern comforts. Fitz’s Brasserie seamlessly blends old and new, reimagining traditional British dishes for contemporary tastes.
Dining with a Modern Touch
From hearty breakfasts to social lunches or celebratory dinners, the seasonal menu offers classic all-day dining with a modern twist. Enjoy the laid-back ambiance, where bright, elegant décor enhances an experience of great food and wine, perfect for any occasion.